BY STACEY PENNEY, MS, NASM-CPT, CES, PES, FNS · We’ve highlighted seven end-of-year client challenges and provided solutions to help keep them on track. Early planning and preparation can help you and your clients continue to succeed into the New Year. Though the...
By AMANDA VOGEL, MA It’s possible to build a strong client base via social media, but like any type of fitness marketing, it requires time and a little strategizing. Here are five ways to get more clients to meet you on social while also attracting new prospects...
By NASM More and more fitness professionals are targeting specific demographic groups – from road warriors to dog lovers to cancer survivors and patients. Does it work? Trainers reveal the rewards—and the challenges. ON-THE-GO GOALS Last summer, after 10 years as a...
By NASM Fatigue might feel as if it begins in the body, but the mind plays a key role. Though we tend to blame our bodies for fatigue, the brain actually sets the pace of energy use and holds a little energy in reserve. Here are a few ways to help clients tap that...
By LAURA QUAGLIO September is National Childhood Obesity Awareness Month: the perfect time to educate clients on kid-friendly lunches. Here’s a simple (sometimes surprising) menu for quick and healthy lunch-prep, from NASM-Certified Personal Trainer, RD and...
