Mike Fitch, creator of the Animal Flow® Workout, shares how his innovative programming can bring out the primal grace in your clients. BY LUCIA VITI Mike Fitch is a fitness phenomenon. Sporting an 18-year fitness resumé, this strength coach, personal trainer,...
By Shannon Fable It’s time to refresh the idea of the comp training session if you want to land long term personal training clients. You, and your prospective clients, have to explore the real value behind the free session, beyond just the try before you buy...
By Emily Bailey Hydration is a key to optimal performance and recovery, and that’s true regardless of the season. In fact, impaired performance can result from even a 2% loss of water weight (3 pounds for a 150-pound athlete). Hydration is about more than replacing...
By EMILY BAILEY You may be familiar with sodium, chloride, potassium, magnesium and calcium regarding needs for hydration, but these nutrients are also related to many other physiologic processes in the body. Nutrients—including micronutrients, major nutrients and...
By NASM Probably more widely debated than any other diet in scientific and consumer literature is the high-protein/low carbohydrate diet. These plans have been a part of diet lexicon since the mid-1800s, with William Banting’s Letter on Corpulence (2). Billed as the...
By NASM For fitness professionals who work with athletes, understanding the specific developmental needs of a given athlete is crucial to enhancing their overall athletic capabilities. One of the major components for improving this is the development of speed,...
